Young Direct Marketing Awards

YDMA 2009 received a record number of entries. Since its launch four years ago, entries together with requests for the YDMA teaching resource, have risen from 70 to over 200 team entries. Over 1000 students took part in the 2009 Awards.

This year the judging panel included industry experts from: Samaritans, the RSPCA and Marie Curie Cancer Care, Syzygy, Arc, Rapport and Royal Mail. Congratulations to all winning schools, the panel was very impressed with the high standard of entries.

Grand Prix Winners

The top prizes at this year’s Young Direct Marketing Awards went to two teams of budding young marketers from Bradford Girls’ School and The Mount School in London.

« Year 7/8 Winners »

« Year 9/10 Winners »

Torquay Boys’ Grammar School - Year 7 and 8

Team: The RSPC A-Team

Teacher: Belinda Seward

Alastair Wiseman, George Whittle, Joe Musty, Harry Morse

Charity representative: Brendan Elliot, RSPCA
YDMA judge: Jan Gardner, Jaywing

Created for the RSPCA

» Close panel

Bradford Girls’ Grammar School - Year 9 and 10

Team: Ignition

Teacher: Carole Rowe

Rakhi Ahir, Madeline Lubomski, Sabrina Mahmood, Alexandra Whitley

Charity representative: Jo Collins, Samaritans
YDMA judge: Judith Bloor, Rapport

Created for the Samaritans

» Close panel

Marie Curie Cancer Care

Aims: : To develop a direct marketing campaign that will recruit 200 secondary schools to take part in a Field of Hope Schools Project. It is hoped that at least 70% of these schools will raise an average of £500 each, which will generate a total income of £70,000.

Brief: Your campaign should inform schools of the work of Marie Curie Cancer Care and provide them with a reason to take part in the Field of Hope Schools Project and fundraise for MCCC.

« Year 7/8 Winners »

« Year 9/10 Winners »

Torquay Boys’ Grammar School - Year 7 and 8

Team: PADirect

Teacher: James Hunt

Mathew Clenahar, Joe Fath, George Leggett, Kit Manners, Mathew Spalding

Charity representative: Tracey Murray, Marie Curie Cancer Care
YDMA judge: Aaron Martin, Syzygy

Torquay Boys’ Grammar School - Year 7 and 8

Team: Apple Johns

Teacher: Lisa Delve

Henry Booth, Joel Deakin, Murray Dorrans, Harley Henson, Cameron Morris, Joe Peters, Ben Rick

Charity representative: Tracey Murray, Marie Curie Cancer Care
YDMA judge: Aaron Martin, Syzygy

Torquay Boys’ Grammar School - Year 7 and 8

Team: TBGServices

Teacher: James Hunt

Christian Esson, Tom Moon, Ben Pullan, George Stopchynski, Oliver Tudor

Charity representative: Tracey Murray, Marie Curie Cancer Care
YDMA judge: Aaron Martin, Syzygy

» Close panel

The Mount School - Year 9 and 10

Team: East

Teacher: Rhodri Davies

Sarah Pearl, Elena Mich, Alice Ludlow, Talia Shabatai

Charity representative: Tracey Murray, Marie Curie Cancer Care
YDMA judge: Tim Dearing, Client View

Quintin Kynaston - Year 9 and 10

Team: The Phenomenal 5

Teacher: Jonathon Lisseman

Farjana Begum, Kellie Greenwood, Nada Mohammed, Hannah Nablisi, Ayath Ullah

Charity representative: Tracey Murray, Marie Curie Cancer Care
YDMA judge: Tim Dearing, Client View

Bradford Girls’ Grammar School - Year 9 and 10

Team: The Eclectics

Teacher: Rachel Howarth

Anisha Shah, Praneet Bhullar, Courtenay Fisher, Iram Latif

Charity representative: Tracey Murray, Marie Curie Cancer Care
YDMA judge: Tim Dearing, Client View

» Close panel

RSPCA

Aims: To develop a direct marketing appeal to recruit 1,000 new regular givers, who sign up to an average monthly regular gift of £4. Brief1. Your campaign should inform your audience of the work of the RSPCA and of the impact of the changes in the law on its resources, and provide them with a reason to donate.

Brief: Help us give more blind and visually impaired people the freedom and mobility that sighted people take for granted.

« Year 7/8 Winners »

« Year 9/10 Winners »

Torquay Boys’ Grammar School - Year 7 and 8

Team: The RSPC A-Team

Teacher: Belinda Seward

Alastair Wiseman, George Whittle, Joe Musty, Harry Morse

Charity representative: Brendan Elliot, RSPCA
YDMA judge: Jan Gardner, Jaywing

Torquay Boys’ Grammar School - Year 7 and 8

Team: R4B’S

Teacher: James Hunt

Dylan Bulley, Henry Braddon, James Brooke, Keiran Brookes, Joel Rowland

Charity representative: Brendan Elliot, RSPCA
YDMA judge: Jan Gardner, Jaywing

Queen Elizabeth’s Boys School - Year 7 and 8

Team: The Flying Penguins

Teacher: Rakhee Bavishi

Ethan Axelrod, Andrei Sandu, Tim Yip, Mital Dodhia, Hugo Bassa

Charity representative: Brendan Elliot, RSPCA
YDMA judge: Jan Gardner, Jaywing

» Close panel

Chichester High School for Boys - Year 9 and 10

Team: CHSB3

Teacher: Sarah Dinan

Michael Howlett, Snowy Duffield, Rupert Bushell, Robbiue Powell

Charity representative: Brendan Elliot, RSPCA
YDMA judge: Jan Gardner, Jaywing

Queen Elizabeth’s Boys School - Year 9 and 10

Team: REHAB

Teacher: Rakhee Bavishi

Sanketh Rampes, Tisho Vanniyasinham, Joshua Wong, Wei Yan

Charity representative: Brendan Elliot, RSPCA
YDMA judge: Jan Gardner, Jaywing

Kettlethorpe High School - Year 9 and 10

Team: Pet Parade

Teacher: Janet Sharkey

Sophie Waite, Lucy Jones, Brenna Hughes, Bethany Morgan

Charity representative: Brendan Elliot, RSPCA
YDMA judge: Jan Gardner, Jaywing

» Close panel

Samaritans

Aims: To develop a direct marketing campaign to raise awareness of Samaritans’ Developing Emotional Awareness and Learning (DEAL) Programme, with the aim of increasing the number of schools requesting DEAL resources across the UK. Brief1. Your campaign should promote DEAL to schools by demonstrating the relevance of emotional health issues to learning, and the benefits that the Programme can offer students.

Brief: Help us give more blind and visually impaired people the freedom and mobility that sighted people take for granted.

« Year 7/8 Winners »

« Year 9/10 Winners »

Archbishop Temple School - Year 7 and 8

Team: T.H.C.F.C.

Teacher: Catherine Knight